8 article in this section
We interview specialist writer and digital media expert Professor Gerald Lembke about young customers in the retail sector, potential pitfalls and current trends in digital marketing.
Retail expert Frank Rehme talks about this highly topical subject in the podcast, explaining among other things why Asia is so successful here and how to get started.
Even a cursory glance at the social media landscape can be quite intimidating: Do small or medium-sized companies have the capacity to be present everywhere?
Social media advertising refers to paid advertising on social media channels such as Facebook, Instagram etc.
+++ Article from Consumer Goods Digital Day +++ In the following, Daniel Zoll shows what influencer marketing may look like in 2021.
+++ Article from Consumer Goods Digital Day +++ On behalf of the Handelsverband Hessen, Frederik Gottschling has come up with the following simple formula to help you get started on social media.
Trends, know-how, orders and practice-oriented approaches to solutions – this is what the international consumer goods industry needs right now.
Maria Astor also known as Masha Sedgwick, blogger and Instagrammer, in an interview on social media, influencing and influencer marketing.
