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Point of Experience: Das Einkaufserlebnis der Zukunft – Teil 2

Augmented reality offers retailers targeted opportunities to present their entire product range attractively, including to consumers in their own homes. The digital touch table makes it possible – and fun – to experience products in the shop. Watch the following video and see what a digital edge for the retail trade might look like.

Part 2: Augmented reality, digital touch table

Insights

  • Digital benefits for the retail trade
  • Use augmented reality to fill the table at PoS according to customer requirements
  • Explore all product lines at the space-saving digital touch table

More videos about the Point of Experience

Point of Experience: The shopping experience of the future – part 1

Point of Experience: The shopping experience of the future – part 3

Nikolai Gruschwitz, Waketo GmbH

Digital expert Nikolai Gruschwitz, developer and CEO of Waketo GmbH, guided us through the Point of Experience at Ambiente 2019 and impressively demonstrated how high-street retailers can generate benefits for themselves in the future and inspire their customers with the intelligent use of digital technology and retain them over the long term.