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Virtual Showroom

Year-round Inspiration for the Interior Industry

31 Mar 2025

Interior Looks brings the highlights of Ambiente 2025 directly into the digital space. The interactive 360° tour showcases the latest furniture trends and design solutions – available anytime, anywhere.

Interior Looks made an impressive debut at Ambiente 2025, setting new trends for the furniture trade. The area, which brings together top-tier furniture and design brands with buyers from retail, architecture, hospitality, and gastronomy, was a great success and remains relevant beyond the trade fair. The virtual showroom complements the physical Ambiente experience, allowing visitors to explore the area anytime. 

Explore Interior Looks in the digital space

View into the aisle of an exhibition hall
Detailed view of a sofa in the digital showroom
Detailed view of a sofa in the digital showroom
Detailed view market directory

The digital showroom gives you 24/7 access to exclusive design solutions and the latest trends – while enabling direct contact with exhibitors.

Interview with Bernd Schellenberg, Curator of Interior Looks

In the interview, Bernd Schellenberg, Curator of the Interior Looks area, explains how distribution channels in the furniture industry are changing and the opportunities this creates for retail.

“In the high-end furniture sector, relationships matter more than ever – networks and individuality are key success factors.”

Bernd Schellenberg

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